# 3.  Quarter 2024

## Q3 2024: Expansion into Global Markets and Innovative Projects

&#x20;1\.  Execute global marketing strategies and campaigns specific to local markets.

2\.  Expand the platform's diversity and offerings by launching innovative IDO projects.

3\.  Develop strategies to diversify the business model and revenue streams.

4\.  Expand the user base by strengthening digital marketing and social media campaigns.

5\.  Signing various collaborations and partnership agreements

&#x20;

**1.  Global Marketing Strategies and Local Market Specific Campaigns:** It emphasizes that a firm should develop marketing strategies on a global scale while at the same time taking into account the characteristics and needs of local markets. This means taking into account local cultures, language differences and consumer preferences when building a global brand image requires. For example, a brand's advertising campaign in the US may require a different approach in the Indian market.

**2.  Expand the platform's diversity and offerings by launching innovative IDO projects:** IDO (Initial DEX Offering) is a method of financing in the cryptocurrency world. This article states the importance for a company or platform to expand its range of services and products by launching innovative IDO projects. Such projects increase the platform's visibility and accessibility to a wider audience allows it to appeal to an audience.

**3.  Develop Strategies to Diversify Business Model and Revenue Streams:** This point emphasizes the importance of diversifying the business model and revenue streams. This can be done by focusing on different market segments, types of products and services, or may involve investing in new lines of business. This strategy helps build a business structure that is more resilient to market fluctuations.

**4.  Expanding the User Base by Strengthening Digital Marketing and Social Media Campaigns:** This article states that strengthening digital marketing and social media campaigns enables a company to reach a wider user base by increasing brand awareness. Effective social media strategies and online advertising campaigns can increase audience engagement and strengthen brand loyalty.

&#x20;**5.  Signing of Various Cooperation and Partnership Agreements :** Last but not least, the signing of various cooperation and partnership agreements expand and enter new markets. These partnerships can create value for both parties by enabling the sharing of new technologies, market knowledge and resources. In addition, strategic partnerships can provide access to new customer bases and increase brand credibility.
